Pharmacy Education

​By Jamie Taylor, Research Analyst, and
Danielle Taylor, Associate Director of Institutional Research and Effectiveness
American Association of Colleges of Pharmacy  

The Institutional Research and Effectiveness Department at the American Association of Colleges of Pharmacy (AACP) created our association’s first infographic with the goal of making our IR data more easily digestible and accessible to both our member institutions and the general public. This project began by looking at our data warehouse to see what types of "data stories" we might be able to tell about pharmacy education. Thus, we developed the Student Pharmacist Q&A, which provides a snapshot of student pharmacists and some key facts about their education and demographic background. Data were pulled from multiple surveys to highlight these data points on student pharmacists. We used the most current data available from AACP’s Tuition Survey, Enrollment Survey, and Graduating Student Survey. 

Once we developed an interesting story from the existing data sources, we collaborated with our Communications Department to create a visual that would present the data in a more consumable style. After finalizing the infographic (partial image shown below), our association printed poster-sized copies to distribute to our member institutions. The end result really gave our members and the general public an idea of the demographics of student pharmacists, how much they are financially investing in their education, and how they feel about the return on investment of their education. Our member institutions have reported to the association that they have found the infographic to be an important recruitment tool in attracting potential student pharmacists to their schools. We have found that our member institutions value this report format and we plan to expand the number of infographics we produce each year in an effort to increase awareness and interest in our institutional research data. 

 View larger PDF version (opens in new tab).

Pharma 2.JPG



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Total Comments: 8
Elizabeth posted on 2/13/2015 10:35 AM
Very appealing infogrpahic! Though I wonder if the ROI comparison would be better suited to comparing pharmacists to occupations that also require professioal school instead of 'all occupations.'
Tim posted on 2/13/2015 10:51 AM
Nicely done! Do you mind sharing what tool(s) you used to build your infographic?
Christy posted on 2/13/2015 11:28 AM
This is exactly the kinds of publications we should be doing. This is a nice combination of data, typical graphic (pie cart), and atypical graphic with nice font and colors. Kudos to AACP!!
Barbara posted on 2/13/2015 11:49 AM
This is a great example of how to think outside our normal tables and graphs. You will get their attention then you may start the conversation about improving student success.
Danielle posted on 2/13/2015 12:13 PM
Tim - Adobe InDesign and Illustrator were used to create the infographic.
Terry posted on 2/13/2015 2:08 PM
Nice graphic, infographics give the viewer a chance to get data at a glance but to dig a little deeper if they want. I am curious to know what program was used to create it.
Jenn posted on 2/13/2015 4:02 PM
Great visual! I especially enjoyed the way you integrated data from beyond your own data collection, such as the ROI data from the Bureau of Labor Statistics. This adds dimension and context.
Rachel posted on 2/15/2015 9:57 AM
Great work! I really like how clean the layout is and there is so much information you packed into an efficient space. Have you considered calculating the ROI by factoring in the cost/debt students have upon graduating (such as a ratio of cost of their education to their salary afterwards)? This can be a difficult task since there is so much variability across students. The challenge is identifying a calculation that is representative of most students (those who have less costs because they live at home, those who have more costs because they enrolled in extra courses, etc.)